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Photo Credit: label.m

label.m is a premium haircare brand founded by Toni Mascolo and Sacha Mascolo-Tarbuck. You may have heard of Toni Mascolo before as he’s also the CEO of Toni & Guy, a global hairdressing chain that he started with his brother, Guy in 1963.

Its newest range, Diamond Dust, is a collection that I’ve been lusting over since I heard of its release in America back in November, last year. Described as “luxury in a bottle” – this shampoo, conditioner and body lotion are certain to be a girl’s best friends – as diamonds often are!

label.m’s Diamond Dust is the most luxurious formula to date and contains dust particles from real White and Black Diamonds found in Antwerp, Belgium. If real diamonds aren’t enough to make you go “O.M.G!”, the formula also includes a fine blend of Champagne, Pearls and White Rose Petal Oil.

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Photo Credit: label.m

The Micro-Diamond Complex particles cleanse and exfoliate each strand removing any toxins, while the Champagne gently cleanses to reveal hair’s natural beauty and shine. This shampoo provides the ultimate nourishment, improving the hair’s condition, leaving it wonderfully smooth, silky and weightless yet intensely radiant. [RRP: £20.25, 250ml]

The conditioner does much of the same, although it also includes shine-enhancing and ultra-lightweight ingredients which moisturise, strengthen, protect and hydrate each follicle to reveal a soft, bouncy ‘do’ that’s revitalised with shine. [RRP: £22.95, 200ml]

label.m doesn’t just produce haircare products, it also makes body lotions too! I guarantee that the Diamond Dust body lotion is the most luxurious moisturiser you’ll ever use. It’ll leave your skin feeling silky smooth, delivering intense moisture as it glows with a radiant diamond shimmer. [RRP: £19.95, 120ml]

What label.m wants you to know:

Featuring the exclusive Micro-Diamond Complex  – a unique blend of hair perfecting ingredients and real diamonds to reveal sumptuous body, silkiness and intense radiance. Formulated to gently remove toxins and build-up from the scalp and hair, whilst dramatically transforming hair’s condition.

What I want you to know:

The Diamond Dust range is carefully prepared using the latest in haircare technology [Micro-Diamond Complex] and special ingredients which work together to give volume and an intense shine. This collection also conditions, moisturises and smooths your locks to reveal a more beautiful head of hair.

I’ll give label.m’s Diamond Dust a 5***** star rating because the prices are extremely affordable considering  the amount of product you get, the results, and the ingredients used.

P.S. if you shop at Toni & Guy for the Shampoo and Conditioner, you’ll receive the Body Lotion for FREE! Get yours while stocks last… 

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